Why DW?

Advertise in an environment of unbiased information and reach an international target group

Composite Ad Sales Why DW
Image: Mirnes/stock.adobe.com

Trust/Brand uplift  

DW's vital role as a trusted source of unbiased information is even more in demand during politically unstable times. More than 96% of users consider DW a reliable source.  

Significant reach and viewability worldwide  

DW reaches audiences worldwide with three tv channels and dw.com in 30 languages. Our English website reaches 14 m page impressions/month.  

Upscale audience/C-suites  

DW reaches decision-makers. As an international TV brand, DW's audience contains a high proportion of influencers and opinion leaders.

Tourism advertising at DW  

The top four digital advertisers at DW are tourism companies with CTRs for standard campaigns around 0,4% (mobile) and 0,24% (desktop)  

DW Deutsche Welle Haus Diversity Fahne

The German way to do media. 

Global decision-makers turn to us for credible reporting on the most pressing issues. 

For more than 70 years, DW has been the media company that people turn to for reliable content and information. More than 96% of users consider DW a trustworthy source – something that you can profit from by partnering with us. 

320m 

weekly users worldwide 

545m 

TV households worldwide 

How can we work together to reach your goals? 

We implement tailor-made campaigns for everyone who wants to advertise in an environment of free information and reach an international target audience. 

  • TV spots 
  • Digital advertising 
  • Sponsored content

Contact us.

We can make your future brighter.

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